© 2019 DRIVER CREATIVE LLC
Shaping the photographic and visual identity for a growth stage Direct-To-Consumer inclusive suiting brand. With imminent product category expansion and increased distribution, Suit Shop needed an elevated, sophisticated and joyful content suite including campaign and lifestyle imagery, ecommerce assets and conversion optimized paid media video spots. Formerly known as The Groomsman Suit our long-standing partnership helped the internal team pivot from an exclusively wedding focused resource to an expanded all-occasion suit offering under the new name - Suit Shop. Fashion Direction by Sam Spector. Photos by Seiji Fujimori. Film Directed by Joe Toto.
Welcome to the new way to Suit Up.
The Groomsman Suit Spring 2021 Campaign